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Brewery Business Operations Course Helps an Accountant See the Bigger Picture 

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Bent Water Brewing, located in an old lumber yard in Lynn, Massachusetts, released its first batch in 2015.

Wendy Fasciano, UVM Business of Craft Beer Program
Wendy Fasciano UVM Business of Craft Beer Program

Wendy Fasciano, whose background is in accounting and finance, joined the brewery the following year. She admits that working at a brewery behind the scenes—away from the beer-making process—kept Fasciano a bit in the dark about specific components of the operation. That’s why she enrolled in UVM’s Business of Craft Beer Business Operations course

“The more I can learn, the better,” says Fasciano, who graduated from Skidmore College. “I had some tunnel vision, and I wanted to know about all the other things going on here at the brewery.”

Bent Water Brewing beers on a table
Photo courtesy Bent Water Brewing

Bent Water brewed its first batch on a 15 BBL system and distributed it in Massachusetts’ North Shore. Today, it operates on a 30 BBL system and distributes to Massachusetts, Maine, Vermont, New Hampshire, Rhode Island, New Jersey, Pennsylvania, Florida, and Ohio. 

In the UVM course, students learn about sourcing and procurement, quality systems, new brewery start-up and capacity planning, forecasting, production planning, inventory, logistics, and environmental sustainability.

The 8-week online course with optional weekly live sessions allowed Fasciano an opportunity to explore multiple business components, from shipping to packaging to risk management. 

“The course offered great insight into what it takes to run a brewery,” she says. 

Participants in the course explore the components of:

  • Making craft beer
  • Sourcing, procurement and receiving materials
  • Forecasting and inventory management
  • Quality, maintenance, utilities and safety
  • Environmental sustainability and enabling systems
  • Overview of craft brewery planning processes
  • Operations and supply chain risk management 
  • Human resources and staffing considerations

“Since completing the course in March, I apply what I learned and see it in day-to-day operations. Whenever I see our brewers brewing, I am reminded of truly how much goes into creating our amazing liquid. So much timing and science goes into the process.”

Wendy Fasciano, UVM Business of Craft Beer Program Participant

She adds: “Completing the course has given me a new appreciation for every employee at Bent Water. I now have a much clearer understanding of what each job entails and how much everyone is contributing to make us successful.”


Learn more about UVM’s Business of Craft Beer Business Operations course