Julie Rhodes

Strategic Business Consultant, Educator, Journalist, Advocate for Not Your Hobby Marketing Solutions

With over 2 decades of experience in the food and beverage industry, Julie Rhodes is an authority on off site beverage sales, digital marketing, leadership, team management and distributor partnership management. She is the owner of Not Your Hobby Marketing Solutions, an educational services and strategic business consulting company built specifically for small to medium-sized craft beverage companies where she teaches owners and operators how to work smarter, not harder. In addition to being an educator and strategic advisor, she is also a
beverage business journalist, active public speaker, is Cicerone Certified, a national committee chair and local
chapter leader within Pink Boots Society, the North American Guild of Beer Writers, the American Cider Association,
Women of the Vine & Spirits and multiple state brewery guilds. She is a Mentor for the Brewers Association and also
sits on the BA DEI Marketing and Communications Subcommittee. Julie is also one of the founding members of the
Safe Bars P.A.C.T. Initiative and the Safer Workspaces Initiative.When not working, you can find her spending time
with her husband and two boys in the Rocky Mountains of Colorado or watching sci-fi movies.