Bill Rowland – Lead Instructor
Bill Rowland is the lead instructor for the Digital Marketing: Search Marketing Specialist Certificate. Bill is the Director of Search Engine Optimization (SEO) at Trinity Insight where he works with e-commerce retailers of all sizes to maximize online visibility, traffic, and revenue. From large brands like Levi’s and Toys R Us to more modestly sized ventures, his experience includes SEO strategy, technical optimization, website development, content strategy, and more. Finally, when he’s not working, Bill spends his leisure time organizing the SEO Grail Philadelphia Meetup, experimenting with cocktails on TheCocktailNovice.com and taking stupid photos of his cats Larry & Leroy.