UVM Craft Beer Programs

The Business of Craft Beer Program

Audiences Served:

  • Future brewery owners who dream about opening their own craft brewery
  • Beer industry staff who seek an opportunity to develop new skills and expand their career opportunities
  • Brewery owners looking to expand their brewery but know their team must be highly skilled to take them to the next level
  • Career changers who want to join the craft beer industry in sales, marketing, or business operations

Overview: As the craft beer industry becomes increasingly competitive, our faculty and instructors know the key to successfully launching and running a brewery is to build from a solid business and operational foundation. We’ve designed the program to provide essential industry knowledge in production, finance, sales, social media promotion, marketing, branding, and distribution. Learn more.

IP Protection in Craft Beer

5-weeks, fully online and taught by Matthew McLaughlin, an attorney who has built his practice around assisting, advising, and representing breweries and distilleries. Together, we’ll examine a range of legal issues involving copyrights, trademarks, and employment law to secure IP. Whether or not you decide to work with an attorney, building this knowledge is necessary to help you avoid making common mistakes and understand how to guide your attorney’s efforts should the need for counsel arise. Learn more.

Legal and Regulatory Compliance in Craft Beer

Staying in compliance is critical for a start-up or existing operation to keep its doors open and continue to manufacture its product. The University of Vermont’s Business of Craft Beer Program is pleased to offer an immersive, 5-week, fully online short course tackling compliance issues surrounding production and inventory, taxes, records, reporting, and more. Learn more.

STUDENT PERSPECTIVE

I spent over six months looking for a digital marketing course and this course was shared with me by my mentor. I have already recommended this course to my colleagues and friends.

Rhianna R. Taniguchi, Account Executive
The Denver Post

on the Blog

How a Communications Professional Transformed Her Digital Marketing Skills

UVM’s Digital Marketing Fundamentals program ranks as one of the 20 best online digital marketing certificates by BestDegreesMarketing.org, a website established to provide research and insight into current marketing education.

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