About CDAE 015 OL1

Introduction and analysis of aesthetics and function of design in the context of communications and marketing, the built environment, and community development.


Prereqs enforced by the system: COM Major or Applied Design Minor Only; Asynchronous online course

Section Description

Course topics and work examine how humans process visual information, how visuals are used in messaging, and how social and political practices are embedded within media narratives and designed environments. This is a fundamental, non-laboratory hybrid format class that will address a broad range of topics as they pertain to visual communication. Course content and applied activity is based on the study of perception and cognition, and analysis of the use of visual social semiotics in public media and discourse, with a focus on the methods by which visual information is used to persuade, motivate and inform in various contexts.

Section Expectation

Students should expect to spend at least 8 hours a week on coursework outside of class, with additional time for the creative, applied project. Students are expected to have familiarity and reliable access to computers and the internet, as well as the use of Blackboard. Students use a digital device such as smartphones or cameras to complete an applied term project. Textbook: Relevant articles are assigned and provided, along with video clips and examples to review.


Term grade based on: 1 term project, bi-weekly discussion group assignments, bi-weekly quizzes.

Course Dates



Online (View Campus Map)

Important Dates

Note: These dates may change before registration begins.

Note: These dates may not be accurate for select courses during the Summer Session.

Last Day to Add
Last Day to Drop
Last Day to Withdraw with 50% Refund
Last Day to Withdraw with 25% Refund
Last Day to Withdraw


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