elearning

This Is How We Did it: How You Can Fit Remote Learning into Your Busy Life

By Kate Whitney As remote learning and online courses become the norm, we’ve asked a few of our online program alumni to share their tips for remote learning success. They all have family obligations, full-time jobs and also a desire to enhance their careers, while feeling like there aren’t enough hours in the day. Sound […]

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Trademark Registration: What Every Brewery Must Know to be Successful

By Matthew McLaughlin In our previous articles on trademarks, we explored the importance and necessity for a brewery to perform trademark clearance, or research, prior to either using a mark in commerce or attempting to register a mark. We will now turn our attention to the registration process so that you can have a better […]

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Former Human Resources Communication Manager Cheryl Dobbins Hege Finds Her Footing in Digital Marketing

 The world of marketing shifted right under Cheryl Dobbins Hege’s feet. Instead of relying on print advertising and television media buys to promote a business or event, marketers pivoted over the past decade to a more multi-channel approach, using everything from social media to display ads to SEO. Dobbins Hege, who is based in North […]

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How Do Employers View Online Degrees and Qualifications?

By Kate Whitney   A quick google search suggests that the stigma once associated with online learning or online degrees is long gone—a thing of the past. Whereas 15 years ago, the University of Phoenix was the recognized, and perhaps unfairly derided name in online education (as well as the implied target of SNL’s 2009 […]

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What’s Trending in Digital Marketing?

By Kate Whitney In the constantly evolving world of digital marketing, changes occur faster than most businesses can adapt. What’s effective one day may fail to connect you to your target audience the next. However, industry experts who are succeeding in the space, like the ones teaching UVM’s #1-ranked Digital Marketing Fundamentals Professional Certificate, have […]

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Trademark Clearance: What Every Brewery Must Know

By Matt McLaughlin In the first article of this four-part series on trademarks in the craft beer industry, we provided some definitional framework for trademarks for breweries. Fundamentally, trademarks are a form of intellectual property used to identify the source of goods and services. Put another way, trademarks are intended to identify the who and […]

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Building a Brewery Part 3: Business Finances

Lex Luthor knew the one thing that could bring down the almighty superman: kryptonite. If you ask Drop the H Brewing Company founder, Mark McClain—who we equated to superman in an earlier post—what has been his kryptonite as he has built his brewery from the rubble; he’ll tell you it was finances. “I’ve had a […]

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2nd Career Options That Pay off

By Kate Whitney While the cost of higher education may act as a deterrent for many adults considering a return to school, a recent national survey found that 73% of U.S. adults age 23 to 55 without a bachelor’s degree cite increased earning potential as the main motivation for making the decision to go back. […]

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Orchard Owner Enrolls in Digital Marketing Training to Grow Her Business

Jessika Yates is figuring out how to attract more customers to her small, family-owned apple orchard in Monkton. Yates Family Orchard, which includes 300 trees and 26 varieties of apples, was purchased in 2008 by Yates and her husband, Steven. The orchard was already established when the couple purchased it, and they started grafting apple […]

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How Does Online Learning Work? 10 FAQs, Answered.

By Kate Whitney A third of all students now take at least one online course and one in six students takes classes exclusively online. If you’re considering joining the growing ranks of nontraditional students seeking to enhance their professional or academic credentials online, we’ve compiled a list of answers to some frequently asked questions. Top […]

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