craft brewing

Merchandising Innovations in Craft Brewery Brand Development and Storytelling

Learn how craft breweries are creating innovative merchandising video displays to share their brand story more effectively to consumers.

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Considering a Career Switch? Find Your Calling in a Craft Beer Career

From nonprofit operations to a career in brewing, UVM Business of Craft Beer Program alumni Kate Conway explains how she made the career switch to craft beer.

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Craft Brewing in Disruption: Coronavirus Pandemic Survival Strategies

  After two years of planning, securing $3.2 million in funding, construction nearly completed and ten employees hired, Chris Kessler was hoping to see his Black Flannel Brewery and Distillery open in Essex, Vermont, on May 1st of this year. Then, of course, COVID-19 struck. “We were about 85% done, so we had to make […]

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Grab a Vermont Craft Beer; Get Ready to Taste and Learn with New VT Brew Talk and Tasting Virtual Event

Staying in on a Friday night is about to get a lot more fun thanks to a new VT Brew Talk and Tasting craft beer virtual event. Kicking off on Friday, April 24th at 7:00 PM is 14th Star Brewing Company with Director of Brewing Operations Prescott Stanton. UVM’s Business of Craft Beer Program Director Gregory Dunkling will […]

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The Craft Beer Industry Experiences Tremendous Growth in U.S.

(Photo: Alan Levine/Flickr) By Gregory Dunkling “Wait…shhh! Did you hear that? Another brewery opening!” Such was the joke going around this year’s New York City Beer Week according to Tony Forder, editor of Ale Street News. Of course the backdrop to this joke was that in 2014 two new breweries opened on average every day, […]

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