Spring 2010
Emphasizes the coordination of advertising and sales promotion into cohesive, single-minded promotional programs. Stresses the need to integrate promotional activity into the overall marketing strategy. Credit can not be received for both CDAE 128 and BSAD 155. Prerequisite: BSAD 150.
Instructor(s): Carolyn Bonifield
Location and Class Time:
MaxEnrollment: 1 Current Enrollment 0
Notes: Prereq: BSAD 150; Required course specific fee of $20; CE students only and instructor permission; Degree students should register for BSAD 155 A