UVM’s Digital Marketing Fundamentals program ranks as one of the 20 best online digital marketing certificates by BestDegreesMarketing.org, a website established to provide research and insight into current marketing education.
UVM secured the number one spot, followed by Duke University and DePaul University. The 2016-17 list was based on tuition and core course content, including content marketing, email strategies, pay-per-click platforms, SEO and SEM, mobile marketing, social media, and data analytics.
What Makes UVM the Best Online Digital Marketing Program
The 12-week UVM Digital Marketing Fundamentals Certificate program requires about 8-10 hours of course study per week. Taught by seasoned professionals, the program is designed to accommodate professionals looking to jump start their careers in digital marketing, whether they are starting from scratch or making a change mid-career.
“To be a successful digital marketing professional in today’s changing landscape requires more than a blog, Facebook page, banner ad or email address. Success is based on understanding how to connect with a customer’s needs and wants,” says Jed Harbison, CMO at AWeber Communications and lead instructor for the UVM program. “This course is designed to educate students on the core and emerging channels of digital marketing. Students will gain a new understanding for the ‘how’ behind these channels and why these channels are critical for solving the marketing challenges of brands today.”
UVM was given the top spot on the BestDegreesMarketing.org ranking because it’s one of the most affordable and fast-paced programs on the list, offering a tuition rate of $1,695.
Click here to learn more about the UVM Digital Marketing Fundamentals Certificate.